MACHINA is an advanced streetwear brand launched in 2011. Based in San Francisco, California, by Mexican founders - the company is created on the belief that wearable technology will enhance our lives rather than disrupt, disconnect, and distract us by being functional, intuitive and aesthetic.
As founders, we are constantly motivated by the idea of extending the life of our products by providing our community with access to our APIs. MACHINA creates wearable machines by seamlessly integrating fashion and technology.
We provide the user with smart clothing that is completely functional, and intuitive. We accomplish this by using an elaborate integration process, and an evidence-based design, our our own technology development called OBE and a testing process that begins by thoroughly understanding the use cases for technology, combining it with a deep understanding of the fashion industry.